ISO 22301 is crucial for businesses as it provides an internationally recognized framework for business continuity management. It helps businesses identify and manage potential risks, ensuring rapid resumption of operations in the event of an incident, thereby minimizing losses. It enhances a company's international credibility and market competitiveness, and helps meet regulatory requirements and reduce insurance costs, while also ensuring employee safety and promoting continuous improvement.

ISO/IEC 27031 is crucial for businesses as it provides a systematic approach to managing and responding to information security incidents.